ACTION. ADRENALINE. ADVENTURE
BMW JoyFest is a specially curated platform for customers and prospects to experience the extraordinary control, maneuverability and grit of signature BMW xDrive: the intelligent all-wheel drive system of the BMW X family of Sports Activity Vehicles (SAVs) as well as the ultimate luxury, unsurpassed comfort and advance driving dynamics of BMW sedans and sporty M cars.
An adrenaline fueled celebration where you can take control of your favorite BMW and watch your adrenaline levels race off the chart.